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I read every message myself

Tell me what it should feel like.

No pressure, no pitch. Answer what you can and leave the rest. I read every message myself and write everybody back, free, with a real direction for your site. Fair warning: I get invested.

01 · Who you are

Let’s start with you

02 · Your business

What do you do?

In your own words, the way you’d say it to somebody at a market. Not a mission statement.

03 · The important one

What do you want it to feel like?

This is the question that builds the site. Grab any words that fit, then say it however you actually think about it. No wrong answers, and the strange ones are usually the best.

04 · The practical part

What does it need to do?

Pick anything that applies. Skip it if you’re not sure yet.

05 · What you already have

Your branding, if you have any

A logo, a brand kit, fonts, colors, photos. If you have none of it, that’s fine. Plenty of people start exactly there.

06 · Last bits

Anything else I should know?

Sending this costs nothing and commits you to nothing. I write back to everybody. Money only comes up if you read the vision and decide you want it built.

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